About Us
Who We Are
At Create Professionals, we are more than a business development and training platform—we are a community built on growth, excellence, and transformation. Founded by award-winning cosmetologist, certified trichologist, and educator Latisha B. Fikes, Create Professionals was designed to bridge the gap between passion and professionalism for beauty industry entrepreneurs and beyond.
We empower individuals and businesses with the tools, education, and strategies they need to thrive in competitive industries. Through workshops, courses, consulting, and digital resources, we help professionals turn vision into structure, structure into systems, and systems into sustainable success.
Our mission is simple: to create professionals, not just workers. That means teaching not only technical skills, but also the discipline, confidence, and business knowledge necessary to excel in today’s marketplace.
Why we created "Create Professionals"
Beauty school teaches technique—but it doesn’t teach pricing, policies, client retention, or how to actually make money.
Create Professionals exists to fill that gap with real-world education taught by an industry professional who has built, scaled, and sustained a beauty business.
Career-Focused Courses
We saw too many talented students graduate with skill but no understanding of pricing, policies, client retention, or how to actually make money in the industry.
Affordable Pricing
Many were passionate but overwhelmed, underpaid, and ready to quit within their first few years due to lack of business education and support.
Interactive Learning
Create Professionals was built to help students and newly licensed professionals move confidently from graduation into the real-world beauty industry.
Personalized Support
Introducing professionals to advanced services like hair loss and scalp health opens doors to higher income, purpose-driven work, and long-term career sustainability.
Expert Instructors
We wanted to create a space where professionals feel seen, supported, and educated by someone who understands the industry from behind the chair.
Meet the creator of "Create professionals" Latisha B.Fikes
Latisha B. Fikes is an award-winning stylist, certified trichologist, and beauty educator with 18+ years of experience, dedicated to helping beauty professionals build sustainable, profitable careers through business education and specialty training.